Brian Arcado is the founder of ProbabilityOfProfit.com, established in 2023. He spearheads the company’s strategic and financial operations while driving product innovation. Under his leadership, PoP has evolved and continues to expand, solidifying its place in the market.
Brian is a seasoned financier with deep expertise in finance, technology, and risk management. He has previously led technology operations at Berkshire Hathaway, a global leader in real estate. Brian holds a Bachelor's Degree in Finance and Risk Management from California State University, Sacramento and has substantial experience in private and alternative market investments.
He is renowned for his expertise and innovation in finance and statistical programming, where he has been instrumental in advancing modern financial modeling techniques. His contributions include the development of sophisticated option pricing models through rigorous quantitative analysis, integrating probability and statistical methods to enhance predictive accuracy in financial markets.
Brian is an enthusiastic E-sports fan who enjoys traveling. He currently resides in Sacramento, California.